Presented by: focus magazine
The first focus Instagram workshop is scheduled for 20th February at The Raft (65 Chapel Street, Tauranga). The day will be divided into two parts: the morning ‘Blast off’ session for those just starting out on Instagram but determined to make their business shine online and, in the afternoon, the ‘Crackerjack’ session for confident users of the app who need a little push in the right direction to keep growing and getting better results from Instagram. You can attend one or both and each person will also receive an amazing focus goodie bag.
During ‘Blast off‘ we’ll quickly go through all the features of Instagram to make sure you never miss your DMs or accidentally post Stories to the main feed again. Some of the things we’ll cover are: how to write a killer search-optimised bio that will attract new clients to your business, how to set up your Instagram shop and sell online, where to find and how to use hashtags that will expose you to hundreds (thousands, millions… how big is your dream?) of new potential clients, how to take better photos for Instagram, what things to keep in mind before, while and after posting updates to maximise their efficiency and effectiveness, why it’s important to analyse your Instagram audience and tailor your content to their needs and interests.
The ‘Crackerjack‘ session will dive deeper into the secrets of the Instagram algorithm and explore how you can benefit from using it instead of fighting it on a daily basis. We’ll talk about the latest trends and changes to the app and what that means for you and your business. Instagram is a visual platform, so it goes without saying, we’ll go through the most important rules and tips for staging and taking attractive photos that tell a story about your brand and beautiful, engaging Stories, that have become the main promoting tool for businesses these days, with and without the use of any additional apps. During this 3-hour course, you’ll also learn everything about the most powerful, tried and tested by successful entrepreneurs, strategies for growing your audience, engagement and, as a result, boosting your sales and keeping your product visible online.